Protein Bar Launch in Convenience Channel, Sending Shares of this MicroCap Higher

By: Dylan Sikes – AllPennyStocks.com News

Thursday, February 6, 2025

This company offers innovative plant-based products and is rapidly growing, delivering premium protein products made with clean ingredients, exceptional taste, and a commitment to sustainable health and wellness. Today, it announced the launch of a protein bar in a chain of regional convenience stores, and shares are moving higher.

Simply Better Brands Corp. (TSXV: SBBC) (OTCQX: SBBCF) is a rapidly growing brand accelerator in the global protein-based nutrition category. It offers innovative, plant-based protein products that prioritize clean ingredients and exceptional taste. The firm announced in a press release that it has launched TRUBAR in GoMart, a chain of regional convenience stores with a major presence in West Virginia and locations in Ohio and Virginia.

"The launch of TRUBAR TM in GoMart marks further progress in our strategy to strengthen our retail footprint with the addition of key regional chains in the convenience channel," said Erica Grossman, Co-Founder & Chief Executive Officer of TRUBAR TM.

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